Point of Purchase Displays
Conducted thorough brand and product research with key stakeholders to develop custom point of purchase displays for use in national retailers. Clients included multiple 3M product divisions, Black&Decker, and Carhartt.
Owned end-to-end product development including research, concept generation, high-fidelity renders, prototyping, fully engineered fabrication drawings, packaging, and user assembly instructions. Worked with in-house rapid fabrication to quickly test concepts and confirm design goals.
High quality computer renderings were key in communicating design details without relying on overly technical diagrams. Products, powder coat colors, materials, artwork, and hardware were accurately reproduced, letting the client have full confidence in the end product without the need for a physical prototype.